It would be incredibly helpful to be able to filter on companies or contacts based on the last date time we had a deal with them (regardless of whether deal is open, lost, won). Just so we can easily show which clients have not had any deal activity for over 60 days etc (just as an example).
This is especially important for business using CRM to keep track of customers who renew products regularly or service companies who are selling multiple times a year to same customers (ex: maintenance, tune-ups, etc).
We sell publishing and sell / renew customers multiple times of year based on publication issue we think is best fit for them. Hence, being able to filter on last time we had a deal with them would be incredibly important.
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