The Update Subscription Preference action in Smart Flow is used to update a contact’s subscription preferences for a specific subscription type.
Topics Covered:
How to Configure
- While setting up a Smart Flow, select Update Record Action.
Once selected, you’ll need to configure the following details for the Update Record Action:
- Name: Provide a descriptive name for this action to easily identify its purpose.
- Description: Offer a brief explanation of what this action will accomplish and why it’s needed in the flow.
- Choose the record and update method: Select the specific record to update and decide whether to update it using a form or predefined variables
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Subscription Type: Select the subscription type that you want to update
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Subscription Preference: Select their opt-in preference for the subscription
- Once the configuration is completed, hit Save
Practical Example:
Let’s say you want to automatically unsubscribe a contact from marketing emails if their email address results in a hard bounce. This ensures your mailing list stays clean and your sender reputation remains strong.
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