Attribution reports help you understand which marketing efforts, touchpoints, and customer interactions contribute to revenue generation. By analyzing attribution data, you can measure the effectiveness of your campaigns and identify the sources that influence conversions.
Edit an Attribution Report
- Navigate to the Reports section and locate the attribution report you want to edit.
- Click the Actions button next to the report and select Edit Report.
OR
- Open the attribution report, click the Actions button, and select Edit Report.
- Modify the report settings, filters, or other editable configurations as needed.
- Click Update to apply your changes.
Note:
- Change the report type (for example, Single-Touch Attribution to Multi-Touch Attribution).
- Change the attribution type (for example, Deals Closed to Contacts Created).
Revenue Attribution App Requirement
The Revenue Attribution app is required to create and edit attribution reports.
If the Revenue Attribution app is uninstalled:
- Existing attribution reports and their data will remain available for viewing.
- Attribution reports are not deleted or affected by the uninstallation.
- Editing or creating attribution reports will no longer be possible until the app is reinstalled.
When you attempt to edit an attribution report without the Revenue Attribution app installed, you'll see the following error message:
"You need to install the Revenue Attribution app for creating/editing an attribution report."
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