Flow emails are a special Email Campaign that is automatically sent to contacts when they reach the "Send Flow Email" action within an Smart Flows.
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How to Create Flow Emails
- Navigate to the Automations Icon on the left menu bar.
- Click on Flow Emails.
- If you haven't created any Flow Emails, it will take you to the page where you can click on Create Flow Email.
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Create a new Flow Email by selecting a Campaign Template you've previously created.
- Subscription Type: Subscription types are carefully crafted to precisely capture the email subscription preferences of your contacts.
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Email Content:
- Subject: Subject line of your Email.
- Preview Text: Text to appear after the subject line.
- From Name: Sender's Name.
- From Email: Sender's Email address that will appear in the recipient's inbox.
- Footer Details: The email footer is the section where subscribers can find the sender's information.
- Tracking: Enable the tracking option according to your preferred tracking method.
Note: The process for creating a Flow Email is similar to creating a new Email Campaign, with a few differences:
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Few actions in configuring Campaign Settings will not be displayed for Flow Emails. These include:
- Recipients
- Delivery Options
- Email Throttle
- The option to enable A/B Testing is not available for Flow Emails.
- Proceed to the next page, preview the template, and voila! You are now ready to publish.
How To Configure Smart Flows
- Once published, head to the Smart Flows section.
- Create Smart Flow and set up a trigger for when the Journey Email should be sent to the contacts.
- Use the "Send Flow Email" action in the Smart Flow and select the recently created Journey Email.
- Publish the Smart Flow with the assigned trigger and the selected Flow Email will be set to be sent whenever the trigger condition is met.
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