Event Follow

An event is an action a visitor or contact performs on your website, like signing up, clicking a link, or submitting a form. This trigger starts an Execution Flow when a specific event happens.

Topics Covered:

• How to Configure Event Trigger
• Practical Example

How to Configure Event Trigger

• Select the Event Trigger from the Execution Flow Triggers.

• Add the Name for the Event Trigger.
• You can also add a Description describing the Event trigger.
• Select the Event from the list.

• You can add Attribute Conditions: Add one or more conditions based on event attributes.
  • Attribute Name
  • Operator: Choose based on the type of data
    • Is
    • Is not
    • Is unknown
    • Has any value
    • More than
    • Less than
  • Value
• You can also add more attributes for better or specific results.

• Click on Save to store the configuration.

Practical Example

When a visitor views the Pricing & Plans article in your knowledge base, you want to initiate a conversation asking if they’d like to book a demo. Based on their response, the flow should:

• Send a booking link if the answer is Yes
• Redirect to a live agent if the answer is No
• Add a "Potential Customer" tag if the answer is Maybe