How to use Unsubscribe link in Email Templates Follow

You can add an unsubscribe link to your emails using templates that are sent from the Contact / Activity / Deal page or using compose email in Inbox or Gmail chrome Extensions and mobile applications. 

This link allows recipients to opt-out of receiving such emails from your account. Adding unsubscribe links to your email communications can help you move toward compliance with spam laws (e.g., CAN-SPAM, GDPR, CASL) and improve email deliverability by allowing unengaged recipients a way to opt out. 

Steps to Add an unsubscribe link to individual email communications. 

To create email templates, 

• To create email templates, 
• Navigate to More Icon on left menu bar.
• Click on Email Templates.

• Click on New Template to create a template. 

• You will get below 2 options
  • Basic Editor
  • Visual Editor

Basic Editor:

• It will open up a popup to Create an email template
• To add the Unsubscribe link here, click on attributes and select Unsubscribe option under Contacts.

• It will be inserted as a variable in the Email body. 

• Copy the attribute, cut - {{Contact.unsubscribe}}, type in the Unsubscribe  and go to insert link.
• Now paste the copied attribute to the URL and click on Insert.

• Once you click on Insert Unsubscribe will now appear to your email body.

Visual Editor:

• With this option you can create a new template or can select the predefined templates. 

• To add the Unsubscribe link here, drag and drop the Text block to the editor.
• You can add Unsubscribe link by selecting Unsubscribe option given in the toolbar.

• When the contact receives the email and hits the Unsubscribe link, upon being not interested in the offered service. 
• The contact will be redirected to an unsubscribe page where he can select the reason for unsubscribing.
  
  • I no longer want to receive these emails  
  • I never signed up for this mailing list  
  • The emails are inappropriate  
  • The emails are spam and should be reported  
  • Other (fill in reason below)  

• The contact will receive a success message on selecting and submitting the option. 

• Under Salesmate Two Fields will be updated:  

• Email Opt-Out: True 
• Email Opt Out Reason 

• The Email field will be updated with red color as identification that the contact has opted out from receiving future emails.