CSAT is a quick metric that shows how happy customers are with a specific experience, such as a support interaction, product use, or service received. It's typically measured through a simple survey asking customers to rate their satisfaction on a scale (e.g., 1 to 5 or using emojis).
Topics Covered:
How to add CSAT element to your Survey
To add a CSAT element to your Survey,
- Navigate to Surveys from the left side under Outreach.
- Open your survey from the Survey listing screen.
Create a New Survey or open an existing one.
Click Add Element.
- Then select the CSAT type.
- Once you have selected the CSAT element, you'll need to provide the following information:
- Questions: Choose the CSAT question.
- Actions: Define what should happen based on the customer’s response.
- Follow-up Questions: Enter a follow-up question that will be shown only when the respondent selects a low satisfaction rating
- Once done, hit Save.
Practical Example
- CSAT can be used to measure customer satisfaction following specific interactions, such as post-purchase follow-ups.
- After a customer completes a purchase, you want to measure how satisfied they are with the buying experience.
- Question: "How satisfied were you with your recent purchase experience?"
Comments
0 comments
Article is closed for comments.