Collect Consent with GDPR Forms Follow

Why GDPR?

• If your business is based in the European Union (EU), or you process the personal data of individuals in the EU, the General Data Protection Regulation (GDPR) affects you.
• To be able to demonstrate compliance with the GDPR, the data controller must implement measures that meet the principles of data protection by design and by default.
• When relying on consent as your legal basis for processing, the GDPR says the consent you obtain must be freely given, specific, informed, and unambiguous.
• With Salesmate, you can create GDPR-friendly forms including checkboxes for opt-in consent, and editable sections that explain how and why you are using data.

In this article, you’ll learn how contact forms can help you comply with the GDPR.

Before You Start

Here are some things to know before you begin this process.

• Enabling GDPR fields on your contact forms does not make you compliant. It’s the first step of the process.
• Salesmate offers applications and information as a resource, but we don’t offer legal advice.
• We recommend you contact your legal counsel to find out how the GDPR affects you.
• If you’re located in the EU or use Salesmate to market to anyone in the EU, our Terms of Use are our Privacy Policy. These include important information about how Salesmate CRM treats EU data, and what you should do if you’re keeping EU data in your Salesmate account.

How GDPR Works

Just enabling GDPR fields on your Contact forms will not make you compliant. It’s the first part of a multi-step process. Here’s how it works.

• Setting up your GDPR-friendly Contact form
  • Enable GDPR Section
  • Enable GDPR Custom Fields
• Collect Consent
• Manage Your List View for GDPR Consent

Setting up your GDPR-friendly Contact form

• Before you set up the form, the user needs to create Custom fields and Sections to be added to the Contact creation Form.

Follow the below steps to create a Custom Field:

Enable GDPR Section

• Navigate to the Profile Icon on the top right corner
• Click on Setup
• Head over to the Modules category
• Select Contact

•  Click on Customize the Create Contact Form

• The Edit Contact Form will be displayed

• Click on Add New Section
  
  • Provide Section Name
  • Update - Column Layout
• Click on Save

Enable GDPR Custom Fields

• Create GDPR fields for the contact creation forms
• Click on Add Custom Field
• Select the Field type - Multi-Select
• Select the *Label type - Communication Permissions (choose your custom label message)
• Select the * Section Name - GDPR Consent
• Provide the Pick List Values (of your choice/requirement)
  • Email
  • Calling
  • Text
  • Promotional Offers - Advertisement
• Click on Save
• After your forms are in use, be careful about any further edits you make. If you change a checkbox option, the consent you received before making the change will no longer be valid and you’ll need to reconfirm opt-in. If you want to change your form, we suggest that you add a new checkbox or remove an old one.

Collect Consent

• Now that you’ve updated your forms, you’re ready to collect consent from your opportunities/contacts and market accordingly. But, you still need your existing contacts to opt-in to your marketing permissions.

Manage Your List View for GDPR Consent

To create the View,

• Navigate to the Contacts module from the left sidebar
• Select and define Filters
• Save the View to preserve the current configuration of the view
• Pin your personalised GDPR Consent Views. Learn More

You can edit the opt-in preferences for your contact here, but we don't recommend it. If you choose to edit your contact's preferences, make sure you have their express and verifiable consent.